Children & Babywear

We all want the best for our children, and there is no exception for what they wear and play with. But what if you could not only give your children the best start, but also help other parents and children out across the world. The children and baby brands we have brought together for The Social Supermarket do just that; they produce some of the highest quality clothing, toys and accessories whilst being conscious of how their products are made, ensuring a fair deal for those who make them.

From Organic Baby Grows to hand knitted adorable children rattles, these brands will give you everything you need for your little one. 



colour & cuddle

Colour & Cuddle

Colour & Cuddle sell children’s clothing from small designers made from organic materials from ethical and fair-trade sources. They distribute most of our profit to deserving children charities, and pledge to reinvest all surplus into sourcing new quality stock to keep the shop current &attractive for our recurring customers. All their staff work voluntarily for no salary or dividend.


Baby Hero

Baby Hero is a socially responsible baby clothing brand that makes delightful organic and fair-trade products.  Every organic Baby Hero product funds life-saving medical products for newborns in the developing world, helping them survive the vulnerable first weeks of life. Our company pays fair prices to the cotton farmer and fair wages to the garment […]



Darlo is the London based ethical babywear brand. Their bright and cheerful clothing currently caters for your little ones up to 12 months and and their range includes vests, sleepsuits, joggers, and blankets. For every product purchased they will donate a week’s worth of meals to a child in India. Together with their charitable partner, Mumbai based charity […]

From Babies with Love

From Babies with Love

From Babies With Love sell gorgeous baby clothes for girls and boys with purchases supporting orphaned and abandoned children to live in SOS Children’s Villages. Every penny of profit from our unique, ethically sourced designs goes to SOS Children, to build and run children’s villages around the world. And in these safe, happy places, abandoned […]