This particular coffee comes from the San Antonio Huista area grown by ‘Red de Mujeres’, which is a group made up exclusively of diverse women, where about 8 different dialects are spoken. Many of the women were widowed during the civil war between 1960-1996 and others were left behind when their husbands fled Guatemala during the coffee crisis of 2001-2004. As Huehuetenango had a strong dependence on coffee as an export, many people decided to give it up altogether during the crisis and left to find work elsewhere.
However, the families that stayed continued the coffee tradition and through their hard work and resilience have come some amazing results.
Red de Mujeres coffee is Fairtrade, 100% organic and has a wonderful flavour profile. Enjoy a mixture of rhubarb, cherry and tropical fruits with a syrupy cane sugar sweetness and rich chocolatey mouthfeel.
Cafedirect are proud to be the UK’s first and largest Fairtrade hot drinks brand, improving lives all over the world. And with at least a third of their sales certified as Soil Association Organic, they do their bit for the planet as well.
Unlike any other coffee company, Cafedirect invest 50% of their profits into PRODUCERS DIRECT, a UK charity that works directly with farmers to improve sustainability and livelihoods, right across the coffee growing world. The charity is run by farmers, for farmers, taking leadership and developing innovative solutions to the challenges they face.
This reciprocal, direct relationship enables them to provide their consumers with great tasting, very high quality and continually improving drinks.