The Elvis & Kresse key ring is made from genuine decommissioned fire-hose. Available in red and the more rare yellow hose, this hand-made key ring is certainly heavy-duty.
The Fire-Hose Collection
Elvis & Kresse fell in love with London’s decommissioned fire-hose back in 2005 through a chance encounter with the London Fire Brigade. Elvis & Kresse took this lifesaving material home determined to breathe new life into it and save it from its otherwise inevitable end in landfill, and vowed to donate 50% of our profits to charity.
For over a decade Elvis & Kresse have been rescuing all of London’s retired fire-hose by lovingly handcrafting them into sustainable luxury bags and accessories. Every year since, Elvis & Kresse have donated 50% of the profits from the Fire-hose Collection to The Fire Fighters Charity. This heroic material, once used to save lives, gets a second chance to keep giving back.
These Fire-hose pieces are more than just a collection, they represents a whole new kind of luxury. One that is sustainable, ethical, transparent, generous and kind.
Elvis & Kresse is a waste-saving luxury accessories brand who craft beautiful lifestyle products out of some unexpected raw materials.
Thanks to them, damaged and decommissioned London firehoses no longer end up in landfill, as they once did. Instead, they’re given a new lease of life as part of the Elvis & Kresse range of lifestyle accessories.
And they save other would-be waste materials too, like parachute silk, tea sacks and leather from the cutting room floor of premium fashion brands. Their five-year partnership with the Burberry Foundation will see at least 120 tonnes of leather off-cuts be remade into Elvis & Kresse accessories.
The brand is built on three pillars: rescue, transform, donate. This last one means that 50% of their profits always go to charities like The Fire Fighters Charity. So they’re giving back to good causes while doing good for the planet.