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Social Supermarket

Sustainable Branded Towels

Branded gym, beach, hammam and cooling towels in recycled cotton and rPET, decorated with your logo by embroidery, print or transfer.
42 products

Products

Branded Towels

Branded towels are a practical, high-use giveaway that keeps your logo in the gym bag, the spa, the hotel bathroom and the beach holiday long after the event. This range covers sports and gym towels, beach towels, lightweight hammam towels, quick-dry travel towels and cooling towels, in sizes from compact gym and guest towels up to full beach towels.

Materials and weights

Most towels here are cotton or cotton blends, and a large part of the range uses recycled material. Recycled cotton appears across the sports and bath styles, often blended with conventional cotton to keep the towel soft and absorbent. Lightweight and cooling towels are frequently made from recycled polyester (rPET) spun from used drinks bottles, and some hammam and beach lines use SEAQUAL yarn, a recycled marine plastic fibre. Weights run from light, fast-drying microfibre and quick-dry travel cloths up to plush 450 to 500 g/m2 cotton towels on the heaviest lines, so you can match the towel to the use. Many recycled-cotton lines are made in Portugal, with other towels sourced from established mills in India and beyond.

Branding options

Towels take decoration well. Logo embroidery is the most common option and reads as the most premium, with screen and digital transfer, screen printing and DTF transfer also available depending on the line. Full-colour edge-to-edge printing suits beach and sports towels where the design is the point.

Why buy from Social Supermarket

We are a certified B Corp, and we curate this range for recycled and renewable materials with supplier credentials checked rather than assumed. Where a towel carries a recognised standard such as GRS (Global Recycled Standard) or OEKO-TEX, that is shown on the product. It is a straightforward way to put your logo on something that gets used, while making a more considered material choice. Browse related kit in outdoor and camping and branded sunglasses, or see the full sports and outdoors range.

Frequently asked questions

What types of branded towel can I order?+

The range covers sports and gym towels, beach towels, lightweight hammam towels, quick-dry travel towels and cooling towels, plus smaller guest and hand towels. Sizes run from compact gym towels up to full beach towels, so you can match the towel to the occasion, whether that is a fitness brand, a hotel or spa, an event giveaway or a summer campaign.

What makes these towels more sustainable?+

A large part of the range is made from recycled material rather than virgin fibre. Recycled cotton is blended into many of the sports and bath towels, lightweight and cooling towels are often made from recycled polyester (rPET) spun from used drinks bottles, and some hammam and beach lines use SEAQUAL yarn, which is recycled from marine plastic. We describe the specific material on each product rather than relying on a vague eco label.

Are the towels certified recycled?+

Some are. Where a towel carries a recognised standard such as GRS (the Global Recycled Standard) or OEKO-TEX, that certification is shown on the product page. Not every line is certified, so check the individual product for the materials and any standards it holds.

How are the towels branded?+

Logo embroidery is the most popular choice and tends to look the most premium on a towel. Depending on the line, screen and digital transfer, screen printing and DTF transfer are also available. Full-colour edge-to-edge print suits beach and sports towels where the design covers the whole towel. The decoration methods available are shown on each product.

What weight or GSM should I choose?+

Towel weight is measured in grams per square metre (g/m2 or GSM): lighter weights dry faster and pack down smaller, while heavier weights feel plusher and more absorbent. This range spans light microfibre and quick-dry travel cloths through to plush 450 to 500 g/m2 cotton towels. For gym and travel, a lighter quick-dry towel works well; for a premium gift or hospitality use, a heavier cotton towel is the better fit.

Can I order branded towels wholesale, and is there a minimum order quantity?+

Yes, these towels are intended for branded, bulk orders, and the unit price falls as the quantity rises. Minimum order quantities vary by towel and by decoration method, and the right figure for your order is confirmed when we quote. Tell us the towel, the quantity and how you would like it branded, and we will confirm the minimum, the pricing and the lead time.

How long do branded towels take to produce?+

Lead time depends on the towel, the branding method and the quantity, and is confirmed at quote. Embroidery and simple prints on stocked towels are usually quicker than large full-colour or fully bespoke runs. If you have a fixed event or campaign date, let us know and we will confirm whether it is achievable.